New Student Media GM Wins National Award

Incoming NC State Student Media Business and Marketing General Manager Carter Fields, a rising third-year student studying business administration, was honored as second-place best sales representative by the national organization for College Media Business and Advertising Managers on April 19.

Nominees must submit a packet that includes their personal selling philosophy, a 10-page achievement section and two letters of recommendation. This packet is evaluated by a team of industry professionals based on criteria such as revenue achievement, territory management, client and internal team interaction, operational innovation and commitment to professional performance standards.

NC State Student Media Business and Marketing Adviser Zanna Swann praised Fields, saying, “Over the past two years, I have watched Carter’s superb customer service skills, client communication and proposal development lead to increased sales, often multiplying the campaign buys over those from years past. Further, he has received at least four thank you cards from the clients with whom he worked and made these large sales. Carter is proof that strong client relationships and a solid sales process works.”

Fields has served as a media consultant within NC State Student Media for two years and begins his term as student general manager during the summer semester.